From Essilor

"The most transparent lens" in India

Essilor has launched its latest innovation Crizal® A2ä in markets across the country. Crizal A2 has been voted the most transparent lens* in the market. The lens comes with excellent dust repellant features due to the new i-technology.

The lens also has superior smudge resistance, evident from the very high contact angle, making the lens easy to clean. All these properties of Crizal A2 have not only been proved in laboratory tests but also through wearer tests. An official release said Essilor is the first company in the ophthalmic industry to use Sensory Analysis to make a connection between scientific data and eyeglass wearers’ perceptions.

Speaking on the occasion Mr Pradeep Narayan, COO, Essilor India said, “The excellent feedback received on the product experience from both opticians and wearers, is making us confident about its tremendous success.”

Crizal A2 has been a worldwide success and the company is looking to replicate the same in the Indian market. The Crizal brand has been growing by leaps and bounds due to the combined efforts of the sales push from opticians as well as customer pull through advertising and other brand building efforts.

About Essilor India
Essilor India the 100% owned Indian subsidiary of Essilor International began their Indian operations in August 1998 and has risen to the position of market leader in plastic lens segment today. The company is headquartered in Bangalore and has regional offices in New Delhi, Mumbai and Chennai. Essilor is present via a wide network of own and franchise labs. Their products are available with all leading opticians across the country. Essilor is heavily committed to providing training to the ophthalmic community as well as good brands and technology to all sections of society. To know more please visit www.essilorindia.com.

About Essilor International Essilor, the Euro 2.4 billion world leader in ophthalmic optical products, has operations in over 100 countries.  They are the inventors of many firsts in the eye care industry like the Plastic ophthalmic lens, Progressive Lenses, Plastic Photochromic Lenses etc.
*Sensory test results done by Eurocin in 2007