Indian Jewellery adds glamour and glitz to the 12th Edition of Jewels of India

Brand Ambassador Priyanka Upendra promises a great Jewellery shopping experience
Display includes  splendid range of Jewellery with latest designs and trends
Over 100 Jewellers across India to participate in the biggest Jewellery Exhibition

India’s leading retail jewellery exhibition ‘Jewels of India’ is all set to allure the Bangaloreans yet again with its dazzling jewellery collection from across India. The expo will be held from October 23rd – 26th, 2010 at Sri Kanteerava Indoor Stadium.  Keeping with its well established tradition, Jewels of India adds a tangible value to Indian Jewellery with contemporary looks, which possess that distinct Indian feel and aura.

This time the exhibition has signed on a beautiful Indian face, Ms. Priyanka Upendra as the brand ambassador. The undisputed glamour queen is very excited about the largest jewellery exhibition in India and is eagerly looking forward for some of the finest pieces of jewellery.

Jewels of India is the only jewellery retail exhibition which has performed handsomely in spite of the recession last year. Indian consumers continued to bank upon gold as a secure form of investment even as consumers were still recovering from the meltdown. This time Jewels of India will showcase jewellery ranging from Rs.  ­­­10,000 to Rs. 5 Crore.

India is a country rich in culture and tradition. India’s vivid images are thosethat cover a variety of things that appeal to people from arts & crafts to Jewellery. Jewels of India brings the rich tradition of jewellery coming from all parts of India. One of the objectives of Jewels of India is to maintain the Indian tradition and style through the range of jewellery it offers to its customers.

Mrs. Priyanka Upendra known for her simplicity and elegant looks said “Festive spirit is the flavor of the season with Diwali just round the corner and New Year approaching; the gold and diamonds show adds to this mood of celebration. Jewels of India, prides itself in having evolved a perfect rendezvous for the woman of today. Jewellery is something that every woman wants to invest in for security and various other reasons. The exhibition is a one stop shop for all those who are looking for quality jewellery. I would like to convey to the women of Bangalore and Karnataka ‘Buy Gold and Jewellery as it is the best form of investment’ for the future.”

 “We are known for our innovations and new ideas which keep the show’s freshness alive in the eyes of the consumers every passing year. Jewels of India, Bangalore is now a benchmark for jewellery B to C Exhibitions in India. In the wake of previous year`s success, the jewellers are confident of the success of this edition too. Every year there is unprecedented increment in the sales by the participants during this show. Jewellers just want to be a part of this extravaganza, which gives them good sales and new customers says Mr. Sandeep Bekal, Convenor, Jewels of India”.

“There is something special for every woman at Jewels of India whether traditional or modern to suit various budgets. Elaborating on the various styles of jewellery that is on display and sale, the exhibition would display the best of Kundan and Meenakari from Jaipur, Temple and Antique Jewellery from Tamilnadu, Exotic Thewa from Rajasthan, Designerwear and Branded Diamond Jewellery from Mumbai, original Columbian Emeralds, Handcrafted Gold Jewellery from Kolkata, Pearls from Hyderabad, Original Burmese Rubies from Burma, Top class North Indian jewellery, South Indian jewellery and Men’s Jewellery too” he added.

Some of the leading city jewellers who are participating this year are Abaran, Sri Krishna Diamonds, Neelkanth, Davanam, Panch Kesari Badera, Nikhaar, Gajanand, Aabushan, M.P Swarna Mahal, Apranje, Vitrag, Deepam Diamonds, Arnav, Manpasand Diamonds, Pooja Jewels, Laxmi Diamonds and Srishti.  Leading Jewellers from other cities include Amrapali and Raniwala (Jaipur), Mehta Brothers (Pune), Big Shop (Ooty), White Fire Diamonds (Pondicherry), Sushma Surana (New Delhi), Intergem YS 18 (Indore) and Radharani Diamonds (Surat).
Jewels of India is India’s Largest and Leading jewellery retail exhibition attracting the best of jewellers and a record number of customers totaling more than 50,000. Woman can buy jewellery with confidence as has been proven by thousands of satisfied customers over the years. Jewels of India 2010, promises women of Bangalore a ‘Memorable Jewellery Shopping Experience of a Life Time’.

Addressing the Media Mr. Krishna Surna, promoter or Raj Diamonds said that brining the festive and wedding season in with an exclusive ethereal piece of Shimmering royalty, Raj Diamonds unveils the beauty of The Golden glory. Encrusted with gossamer diamonds, the necklance nestles a dainty pear shaped diamond pendant of natural vivid yellow from De Beers “Dosham Free”  weighing 8 and half crafts and worth rs. 5 crores. This piece of translucent artistry echoes elegant, luxury and magnificence.

Stepping into the industry on October 18th, Raj Diomands has ushered in a new era of diamonds artistry. With an exclusive diamond boutique housing a wide range of rare, shimmering stones, they bring in an echo of aristocracy. Luxury and allure come together to create vast collections of designs such as Antique, Contemporary, Uncut, Gold, Platinum and the ever celestial Hearts and Arrows collection. In the depths of intangible elegance, Raj Diamonds brings power to the world of diamonds. Masterfully crafted designs and intricately cut stones come together to create an allure unlike any that have been witnessed.

To celebrate the opening of its new store, Raj Diomands at Jayanagar, Bangalore extends the service  of getting their costumers old diamond jewellery cleaned and inspected to get their sparkle back free of cost of the Exhibition.  He added.