Kabir Bedi Inaugurates "President's" Group Exclusive
Showroom Linen Club in Bangalore
Linen Club Fabrics - The premium Brand from Jaya Shree Textiles, A Unit of Aditya Birla Nuvo Ltd, opened its exclusive showroom in Bangalore at "Linen Club The Ramp", M/s President's, no. 451, 9th A main 2nd Block, Jaynagar (opposite Kuchalambha Choultry). World renowned Indian Hollywood actor Kabir Bedi dedicated the 14,000 sq. ft exclusive showroom of complete linen based garments to fashion conscious Bangaloreans.
This Exclusive Showroom offers the complete range of Linen Fabrics, right from Pure Linen to Linen Blends with Cotton, Silk, Wool, Yarn Dyed Wovens, Printed and Embroidered linen suitable for Men's & Women's Wear. With a wide variety of designs and colours Linen Club fabrics are show stoppers at wedding functions, evening-outs, offices and even as ethnic wear on festivals. Be it shirts, trousers, kurta- pyjamas, skirts, tops, suits, jackets and other men's & women's wear, linen club fabrics is used for all kind of garments.
Mr. Abhey Nair, Sr. Vice President, Aditya Birla Nuvo Ltd., said, "Linen Club" is already a premium brand and is very popular with the leading garment manufacturers of India namely, Colour Plus, Louis Phillipe, Van Heusen, Allen Solly, Will's Lifestyle, Park Avenue, Benetton, Blackberry's, Levi's, Freelook, Arrow, Zodiac, Pepe Jeans etc. Linen club is also planning to increase more exclusive outlets all across India. With the ever-growing popularity of linen, the perfect fabrics for all seasons, it's head start for Linen Club, as India's exclusive linen manufacturers. The popularity and trust just keep growing.
Kabir Bedi added, “Bangalore has always been on top when it comes to adapting latest fashion trends and has many designers who are setting new trends themselves. Linen is a traditional Indian fabric and its use in garments is as old as our culture. It is a proud moment for us that Aditya Birla group has taken this initiative of a focused approach to make Linen popular and accessible to common man.”
For all you trendsetters, the hippest fashion statement this season would be to dress yourself up in Linen. The style guru Rohit Bal, who already endorses Linen Club Fabrics, is a die hard Linen Club Fabrics loyalist. Internationally acclaimed Italian designers like Mario Talli Nencioni and Raffaela Palmieri have enriched the design value and have taken Linen Club fabrics to the next level of textile designing.
This wonderful gift from the nature - linen fabrics is extremely suitable for the climate of Bangalore. Linen is the most comfortable fabrics on the earth, made out of Flax Fibres imported from France & Belgium. This fabric is produced by M/s Jayashree Textiles, at their plant in West Bengal - spun, woven & processed with the state of the art latest European technology.
With its moisture absorption capacity double than cotton, Linen Fabrics keeps you cool in summer and warm in winter. It's distinctive look and skin friendliness sets Linen apart from the other contemporary fabrics. It is anti-bacterial by nature and that is why it is called a health fabrics.
With opening of this Exclusive Linen Showroom, it is a big Bonanza, as this is the most comfortable fabric suited for the festive in Bangalore, Karnataka. Jaya Shree Textiles, A unit of Aditya Birla Nuvo Ltd. headed by its President Mr. J.C.Soni is situated in Rishra, Hooghly and is India's first integrated textile manufacturing unit to bag the coveted ISO 9001:2000, ISO 14001, OHSAS18001 and SA certifications for their commitment and excellence in production and quality. Setting benchmarks in linen & textiles import, Jaya Shree Textiles have strived for excellence in enhancing the image of India, as a major manufacturer of linen and to match the quality standards of the European linen.