NEC India eyes larger market share, appoints Neoteric Infomatique for its Projectors Business

Distribution partnership envisioned to bring synergies and achieve market leadership
NEC India, a subsidiary of NEC Corporation and leading IT and Enterprise business solutions provider, announced the appointment of Neoteric Infomatique as their National Distributor - Channel Sales for their entire range of business projectors. NEC India announced this appointment as part of its business strategy to meet the rising sales of projectors in the Indian market.
Neoteric Infomatique, India’s leading IT value added distributor with its reach, solution
selling approach & vertical focus is well placed to take NEC to the next level. It is the national distributor for vendors like Apple, BenQ, Iomega, Samsung, HP, Lenovo and Logitech among others. It has pan India presence & penetration into over 350+ cities & over 7500+ channel partners 
NEC India offers a comprehensive range of projectors with embedded technologies that allow advanced image correction and 3D reform across super-shot to long throw variants. Its wide range of projector offer compelling value propositions to various market segments including education. As per Future Research Consulting the Indian projector market is undergoing a dramatic shift. Projectors are now the second most preferred IT purchases after computers. Government’s Sarv Shiksha Abhiyan, in promoting use of IT in education along with continued investments by Private schools and campus’s seeks to address the needs of 192 million children in 1.1 million habitations (source - http://ssa.nic.in). It has been instrumental in fueling demand for the projectors in the education space. NEC India with its state of the art technology at cost effective prices is geared up to fulfill the demand. NEC has also introduced over 16 new projector models in the past 12 months to be able to better address the demands from the India market.

Mr. Sanjay Dhuria, Head-MMPG Business, NEC India commenting on the tie-up/partnership/announcement said “NEC India is pleased to announce this partnership (affiliation) with Neoteric Infomatique as its National Channel Partner for its Multimedia Projector range. With this partnership we shall enhance our geo spread and now be able to reach out to a wider spread of partners across the country. We remain committed to offer our world class state of the art technology products.”
Mr. Paras Shah, CEO, Neoteric Infomatique commenting on the tie-up said  “We are delighted to now be associated with NEC India. This partnership will add more depth to our products range. With NEC’s wide range of cost effective technologically superior projectors we would now be able to address a wider spectrum of customers.”