Hunt for India’s Best Rock Band
Bangalore- Hundreds of Ray-Ban fans gathered in Garuda Mall in Bangalore to celebrate the 75th anniversary of ‘Ray-Ban with the ‘Ray-Ban Never Hide Sounds – Celebrating Legends’. Ray-Ban Never Hide Sounds – Celebrating Legends’ is a quest to discover rock talent across the country.
In Bangaloreaspiring bands paid tribute 1. Renegades (Bangalore Band), 2. Hungry Boy (Bangalore Band), 3. Franks Got The Funk (Chennai Band) to the legendary musicians of past in their unique ‘Never Hide’ way. Through Never Hide Sounds – Celebrating Legends’, Ray Ban intends to provide a platform for talented but unrecognized Western Music groups/bands from various parts of the country to showcase their mettle. The select 5 bands get a chance to perform at Ray Ban’s grand 75th anniversary celebration event and share the stage with an iconic band!
“Youth and youth culture has always been at core of Ray-Ban as well as non conformist lifestyle and music. Keeping this is mind Ray Ban, a legend in its own right, is celebrating is its 75th anniversary with ‘Never Hide Sound – Celebrating Legends’ event says Mr. Amitabh Sehdev, Head of Marketing at Luxottica, India Eyewear.
“The legendary music is the one that takes risks, is unconventional, original, and inspirational, moves you and makes you move! This has also been the Ray Ban philosophy in since the last 75 years and can be further witnessed on Ray Ban.com and its facebook page,” he further added.
Giving stage to emerging sounds, the Ray Ban Never Hide Sounds’ at Bangalore was a great success. The final five winners of the first Ray-Ban Never Hide Sounds 2012 will be selected by a group of distinguished jury members from the music fraternity. The grand finale will take place in Mumbai in October.